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Do You Need...
- to launch a new product or service or reposition your company? We will help you develop a strategy to communicate your messages--including press releases, press conferences, direct mail and email, advertorials and advertising.
- a feature article by a doctor who is successfully using your products? We handle all the details--work with the editor, select the doctor, photograph the doctor, interview, write and submit the article in advance of the deadline.
- a newsletter for a doctor's practice to tell patients about your products and services? We do that from start to finish.
- an electronic newsletter for your national and international sales force? We do it all--design, translate, produce and distribute.
- a photographer and a reporter to cover a round table discussion at a medical meeting in Seattle? We are there--or we will put the right reporter and photographer there.
We Provide
- press releases
- feature articles
- newsletters
- magazine supplements
- how-to manuals
- meeting news coverage
- annual reports
- media kits
- strategic consulting
- media plans
- speech writing
- graphic art designs
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- photography
- magazine production
- books
- meeting planning
- clinical slide presentations
- surveys
- round table discussions
- advertorials
- print advertising
- press clipping service
- brochures
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We are a team of reporters, editors, photographers and graphic designers. We operate as a virtual office with primary sites in Naperville, IL; Fredericksburg, VA and Ardsley, NY. We pride ourselves in an expansive network of freelancers around the country. We have as many professionals as needed to do your job. We do not have Madison Avenue or Michigan Avenue overhead. We pride ourselves on establishing and maintaining long term client relationships.
 | Paul Gerber
B.A. Washington Univ. in St. Louis and Masters Juridical Studies from the School of Law, Washington Univ. Former editor of AOA News. Long time senior contributing editor Physician's Management, Dental Management, Ophthalmology Times and Optometry Times. Began corporate communications consulting in 1981 while maintaining various editorships.
Contact me at paulgerber@gerbercommunications.com
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 | Marjolijn Bijlefeld
B.A. Hartwick College, Oneonta, NY. Began with Gerber Communications writing for medical practice management magazines. Moved into daily journalism, with Binghamton Press & Sun-Bulletin and USAToday. After four years working for a public interest group on Capitol Hill, returned to writing and editing with Gerber Communications in 1990.
Contact me at marjolijn@gerbercommunications.com
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 | Diane Witte-Gerber
B.A. Univ. of California, Berkeley. Manages freelance and project databases and fulfillment services. Manages electronic survey services. Project coordination, proof reading and accounting.
Contact me at digerber@gerbercommunications.com
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 | Bob Burke
B.A. Univ. of Alabama School of Communications. Former correspondent for USA Today, national headquarters, Rosslyn, VA. Former editor and reporter for The Free Lance-Star, Fredericksburg, VA. Writer and editor for other publications, including Virginia Business.
Contact me at bobburke@gerbercommunications.com
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 | Marilyn Lewis
B.A. Iona College, specializing in business and computer applications. Design and production manager for Gerber Communications projects. Former computer systems supervisor in International Finance for United Parcel Service before joining with Stephanie Donoghue in 1993.
Contact me at marilynlewis@gerbercommunications.com
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 | Stephanie Kloos Donoghue
B.A. Manhattanville College and M.A. Syracuse Univ. Newhouse School of Public Communications. Former managing editor of Optometric Management. Began marketing communications firm in 1988 and expanded into podiatry, nursing and psychology, partnering with Gerber Communications in 1990. Adjunct assistant professor of management, Pace Univ.
Contact me at stephaniekloos@gerbercommunications.com
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 | Barbara W. Gallois
B.F.A. Rochester Institute of Technology, specializing in
communication design and photography. Former graphic artist at
Gannett Newspapers and art director of Optometric Management and
Ophthalmology Management. Current board member and former president
of the Advertising Club of Westchester (N.Y.). Joined Stephanie
Donoghue as graphic designer in 2004. |
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